The UN Joins Forces with the Private Sector to Inspire Action to Move the Needle on the Sustainable Development Goals in Saint Lucia
09 October 2023
Castries, October 9, 2023.
Massy Stores (Saint Lucia) Ltd. has partnered with the United Nations Barbados and the Eastern Caribbean to inspire Saint Lucians to take action to fast-track progress on the Sustainable Development Goals (SDGs). This forms part of a UN sub-regional private sector initiative, to amplify the rallying call to ActNow for the SDGs.
The UN’s global ActNow campaign encourages people from all sectors and walks of life to take urgent action to achieve the SDGs, which can potentially improve life for all, via reduced poverty, safer communities, equality, and better jobs. While these issues matter to everyone, as we reach the midpoint to the 2030 Agenda, progress is too slow. Urgent action is, therefore, required to turbo charge changes that foster better lives on a healthier planet.
During a recent courtesy call to Massy Stores (Saint Lucia) Ltd. Head Office, UN Resident Coordinator, Didier Trebucq, welcomed the company’s partnership on the global SDG campaign. He noted that: “as UN, we urgently need the powerful private sector to invest in the measures necessary to accelerate progress and get the goals back on track.” He further added : “the private sector has a key role to play in driving SDG acceleration in the Eastern Caribbean”.
Massy Stores has been a strong advocate for the SDGs with several initiatives designed to promote the goals. In this regard, Managing Director, Mr. Martin Dorville underlined: “supporting the SDG ActNow campaign was an easy decision, as at the heart of Massy’s philosophy are people and the environment.” The Massy Head also outlined several ongoing innovative initiatives by Massy that bode well for SDG progress.
In support of the ActNow Campaign, Massy Stores has sponsored the production and broadcasting of an SDG video dubbed: SDG ActNow Campaign: Saint Lucians on Call. The video features images and messages from everyday Saint Lucians designed to communicate the urgency of taking action for the SDGs. Focus is on urging action for specific goals that present significant/major challenge to Saint Lucia’s progress on the SDGs (based on the 2023 SDG report for Saint Lucia).
The Massy-supported SDG video will be launched on United Nations Day 2024.
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For further Information please contact:
Dr. Lorraine Nicholas
UN Country Coordination Officer, Saint Lucia
UN Resident Coordinator Office
Email: lorraine.nicholas@un.org; Mobile: +1 (758) 730 0771
Carol A. Gaskin
Programme Communications and Advocacy Officer
UN Resident Coordinator Office
Email: carol-ann.gaskin@un.org; Mobile:1+ (246) 832 6110
Carol A. Gaskin
In her capacity, she leads communication and advocacy efforts for the UN Resident Coordinator's Office, overseeing operations in 10 Eastern Caribbean countries. Additionally, she chairs the UN Communications Group, fostering collaboration among communicators from 18 agencies.
Carol's expertise lies in developing communication strategies aligned with the Sustainable Development Goals and the 2030 Agenda. She excels in storytelling, utilizing various channels to amplify the UN's message effectively.
Her achievements include coordinating impactful events such as the "UN in the City" SDG exhibition and spearheading initiatives like the introduction of the Caribbean's first SDG-branded electric bus. Notably, Carol has received recognition for her outstanding work, including the Best Annual Results Report for Latin America and the Caribbean in 2023.
Her work extends to humanitarian efforts, notably providing coverage during natural disasters like the La Soufriere eruption.
With a proven track record of success and dedication to advancing global priorities, Carol A. Gaskin is a respected figure in the field of international development and strategic communication.
Dr. Lorraine Nicholas
One of Lorraine's key responsibilities is the development and implementation of the Country Implementation Plan (CIP), a strategic tool aimed at integrating programs and initiatives to advance the Sustainable Development Goals (SDGs) at the national level. By actively participating in the formulation and execution of the CIP, Lorraine contributes to the overall progress and success of the SDGs in Saint Lucia.
Furthermore, Lorraine serves as the focal point within the UN Resident Coordinator's Office for youth development. This indicates her specific focus on initiatives, policies, and programs that target the empowerment and well-being of young people in St. Lucia. By championing youth development efforts, Lorraine plays a crucial role in addressing the unique challenges faced by the youth population and creating opportunities for their growth and participation in the country's development agenda.